Hoopla Marketing is an industry-leading email marketing agency in Manchester, UK. We design and deploy email marketing campaigns that drive sales, loyalty and share of wallet.
Hoopla Marketing is an industry-leading email marketing agency in Manchester, UK. We design and deploy email marketing campaigns that drive sales, loyalty and share of wallet.
Email marketing is still an essential part of a brands marketing toolkit as its hugely effective at driving sales, building brand loyalty and developing trust with it bringing in £44 for every £1 spent. Not only does it drive sales from new and existing customers, it’s a great way to reinforce your brand, built trust, turn your customers into a tribe of marketeers and increase share of wallet.
A successful email marketing campaign however is nothing without a well-designed email marketing strategy behind it.
The benefits of using Email marketing:
According to the DMA, the average return on investment for email is £35 for every £1 spent.
With email marketing, you can deliver specific messages to an already engaged audience at a very low cost.
Deliver highly targeted messages to your customers to increase the overall lifetime value.
Educate customers who have displayed an interest into a purchase, and also turn your customers into a tribe of marketeers to share reviews on social media. Up and cross-sell other products to increase loyalty, repeat purchase and customer lifetime value.
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Email Marketing Agency FAQs
The best digital marketing agencies will provide comprehensive email marketing services for your brand. That includes project management of the planning, design and implementation of email campaigns in line with your marketing strategy. They’ll also act as your campaign monitor, tracking the success of emails and adapting your email marketing strategy accordingly, as well as reporting performance back to you.
Email marketing agencies offer a number of benefits to their clients, including:
- Increased lead generation – From the subject line to the right landing pages, specialists can optimise your email marketing campaigns for lead generation.
- Better data analysis – Having email performance tracked with in-depth data analysis means your email marketing campaigns can continually get better.
- Advanced functionality – You’ll also benefit from having the best email marketing platform on your side, allowing you to schedule emails and so much more without forking out for paid plans.
- More targeted emails – They have the expertise to tailor email campaigns to your business needs and target customers, building a clear customer journey with effective sales funnels.
- Marketing automation – Last but not least, marketing emails take lots of time. Going beyond a support team, your marketing agency can manage the whole process, so your team can focus on what they do best. It’s like marketing automation for your email campaigns.
The cost of an email marketing campaign depends on lots of factors, including the number of emails, duration of campaigns, level of email support and choice of email provider. For a bespoke email marketing quote, simply contact the digital marketing team at Hoopla.
Absolutely! Email marketing is an absolutely fantastic way of reaching customers, strengthening your brand identity and generating leads. Still today, two thirds of marketers use email to distribute content.
You might think email marketing services are just for small businesses who don’t have the time or access to email marketing software, but that’s simply not the case. Having email marketing experts on your side can help brands of any size in practically any sector by improving email performance in line with your customer journey.
Here are some of the sectors email marketing services can help with:
- Hospitality
- Food & Drink
- Ecommerce
- Entertainment
- TV
- Home Improvement
- Education
- Fashion
- Makeup
- Retail
- Tourism
- Construction
On average, email marketing returns 40 times its investment. This can come as customers purchase more during specific email marketing campaigns. Or it can be long-term gains from increased email subscribers, a stronger brand identity and repeat purchases from your target audience further down the line.
Our email marketing services start with extensive research into your business, industry and even the competition. This allows us to build a truly bespoke email marketing strategy.
From there, we’ll get to work implementing your email marketing campaigns, including creating bulk emails, adjusting landing pages or even setting up pre-built email templates for you to use in future.
To provide the best email marketing services possible, we use constant A/B testing and data analysis to improve your campaign, monitor results and report on performance to keep you in the loop.
Want to discuss anything in more detail? Phone support is always available, so you can stay in constant contact with your email marketing agency. Speak to a fully trained team member whenever you have any issues.
Hoopla offers a wide range of digital marketing services to complement your email communication with customers. That includes social media marketing, SEO, Google Advertising and influencer marketing. Our team will build a marketing strategy tailored to your brand and target audience, then provide the services you need to implement it effectively.
Yes, we use a range of tools to provide the best email marketing services to our customers. Email marketing software allows us build responsive email templates, send bulk emails, create targeted emails, store unlimited contacts, plan your campaign, monitor the customer journey and stay on top of all email communication. If you’d like to find out more, call our team for a chat about email marketing software and its many functions.